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“In a world of boring flavors, this is the revolution” Our take on World’s favorite condiment. Rich, bold and with 78% tomatoes in every bottle, this is the new household staple.  We have created a thicker, more flavorful ketchup to please even the toughest of ketchup critics!



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Nutrition Informations

Ingredients: Tomato Concentrate (Tomato Paste, Water)  Sugar, Distilled Vinegar, Salt, Onion Powder, Spices, Natural Flavor*

*(Natural extracts from plants and vegetables)


What does 78 mean?

Keeping things simple, The name 78 is based on our recipe. Natural & Tomato Rich! Using over 200 grams of tomatoes to make 100 grams of ketchup, or 78 % tomatoes by weight in every bottle, 78 Red is one of the most tomato rich ketchups on the market.

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Can Ketchup go bad ?

While condiments seem as though they’ve all got an indefinite shelf life, ketchup actually can go bad. Because of the acidity of the tomatoes and vinegar, and the amount of sugar, ketchup has a pretty long shelf life. An unopened container of ketchup can remain stored for up to two years past the printed expiration date.
Once the bottle is opened, it will last for another year in the refrigerator. If you’d rather keep your ketchup at room temperature, the shelf life for an opened bottle in your pantry is about a month, though you should check for signs of spoilage before consuming the ketchup.

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What is Natural Flavor (s) ?

Natural flavors are essential oils extracted from fruits, vegetables or spices that are used to flavor a food product. Rest assured that we never use any artificial flavoring or coloring in our product.

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Why is 78 Ketchup so dark ?

Ketchup can become darker over time due to a process called “oxidation”  that happens upon opening. Darker ketchup doesn’t  mean it is not good to eat. Because of other acting natural preservatives like vinegar and sugar , 78 ketchup will be just fine until its expiration date listed on the bottle.  We also do not use any artificial coloring to make our product look prettier.


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How spicy is the SPICY ?

Our spicy recipe , both for ketchup and mustard , is infused with a mix of peppers to give you a little spice boost. Some claim it is not that spicy and some say it is too spicy ..We like to say , it is just right for anyone looking to spice things up a bit , but not recommended for very young kids.  ( Heat level 6-8)

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What Is Lycopene?

Lycopene is one of the most powerful antioxidants in the world !

You may have heard of Lycopene, and heard that it is good for you. But, you may be wondering exactly what it is, what is does, and why it is good for you. First, let’s look at what lycopene is. The short answer is that lycopene is a naturally occurring bright red pigment. Lycopene is highly common and is found in many places. In terms of your diet, you normally will find lycopene in things like red fruits or vegetables like tomatoes. Lycopene is what makes red tomatoes red , but it is also your main source of antioxidants especially found in cooked tomato products.

Studies have shown that eating a diet with plenty of antioxidants helps to reduce issues caused by having excessive free radical cells. Studies on taking antioxidants in supplement form have not been conclusive, so it is best to try to include a variety of foods with antioxidants in your diet. Several foods are known to have a lot of antioxidants. Those include things like tomatoes, berries, some tree nuts, kidney beans, and even dark chocolate. The most effective antioxidant found in foods today is lycopene. 

Your main source of antioxidants generally (and lycopene specifically), if you are an American, will most likely be cooked tomato products. That is because lycopene, unlike some other antioxidants, is stable when it is cooked. That means, when a lot of tomatoes are cooked down into a small serving, you get a large dose of lycopene. This means that foods containing tomato paste are an excellent source of lycopene. In fact, did you know that there is lycopene in a tablespoon of 78  Ketchup as there is in an entire tomato? That’s because78  is one of the tomato richest ketchups on the market, containing 78% tomato solids per volume.



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How Does Lycopene Protect Against Cancer?

Did you know that scientific studies indicate that eating foods with lycopene can actually help your body fight cancer? This is great news because lycopene is readily available in many delicious foods. Lycopene is a naturally occurring pigment that is found in several places specifically in fruits and vegetable, like tomatoes

In 1999, a researcher decided to take a look at the available studies to see if eating tomatoes could reduce the risk of cancer. After examining more than seventy studies, he concluded that eating tomatoes (either cooked or raw) reduced the risk of lung cancer, stomach cancer and prostrate cancer. Additionally, he found that eating tomatoes may help you avoid pancreatic cancer, breast cancer, cervical cancer, and oral cancer (among other cancers). (Tomatoes, Tomato-Based Products, Lycopene and Cancer: Review of the Epidemiologic Literature, 1999). More recent studies continue to show that eating tomatoes and tomato based products can reduce the risk of various types of cancers. A review of various reports shows that your rick of certain cancer can be decreased by more than fifteen percent if you simply eat a diet heavy in cooked tomato products. 

Surprisingly, the studies did not show the same sort of results for people who merely took lycopene supplements. Sometimes in America, we get the idea that you can just take a pill to create health, instead of using diet and exercise. That does not appear to be the case with lycopene. If you want the full benefits, you need to eat tomatoes and other lycopene and antioxidant rich fruits and vegetables. (Effect of Lycopene Supplementation on Oxidative Stress: An Exploratory Systematic Review and Meta-Analysis of Randomized Controlled Trials, 2013) 

In short, if you want to help your body protect itself from all of the harmful effects of oxidation, eating antioxidants is key. Lycopene is an excellent antioxidant and studies have shown that eating tomato based products rich in the antioxidant lycopene can increase your body’s ability to fend of several kinds of cancer. Eating products rich with cooked tomatoes, such as 78 Red Ketchup, is a great way to help your body fight free radicals, and therefore cancer!

Works Cited

Effect of Lycopene Supplementation on Oxidative Stress: An Exploratory Systematic Review and Meta-Analysis of Randomized Controlled Trials. Jinyao Chen, Yang Song, and Lishi Zhang. 2013. 5, s.l. : Journal of Medicinal Food, 2013, Vol. 16.

Free radicals, antioxidants and functional foods: Impact on human health. V. Lobo, A. Patil, A. Phatak, and N. Chandra. 2010. s.l. : Pharmacognocy Review, 2010, Vol. 4(8). 10.4103/0973-7847.70902.

Tomatoes, Tomato-Based Products, Lycopene and Cancer: Review of the Epidemiologic Literature. Giovannucci, Edward. 1999. 4, s.l. : J. Natl. Cancer Institute, 1999, Vol. 91.

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Why Eat More Tomatoes?

Tomatoes are an extremely healthy food which, unlike many other vegetables, tend to maintain many of their excellent properties, even after being cooked.

This is important because by cooking tomatoes, you can concentrate the benefits of tomatoes into one much smaller package. In the U.S., leading causes of death tend to be chronic diseases, such as cancer and cardiovascular disease. Oxidative stress, caused by having too many free radicals and not enough antioxidants in the body, appears to play a significant role in several chronic diseases. Eating tomato based products provides your body with antioxidants which can help lower this oxidative stress.

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What is “HFCS” or Corn Syrup?

Introduced over 40 years ago as a sugar substitute, high fructose corn syrup (HFCS) is used in wide variety of processed foods serving as a low cost artificial sweetener . High-fructose corn syrup is derived from cornstarch, which is first broken down to create a substance that is 100% glucose. Makers then add enzymes to that mix to turn some of that glucose into another type of sugar, fructose, which is also found in your favorite fruits. So, high-fructose corn syrup is a mix of glucose, and typically, between 42% and 55% fructose, according to the FDA.

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